KFC closes outlets in Muslim-majority areas of Malaysia as anti-Israel boycott begins to bite

The ongoing conflict has resulted in nearly 35,000 Palestinian deaths – the majority of them civilians – according to health authorities in the Hamas-controlled enclave, with many of its 2.3 million residents also displaced.

QSR Brands, the company that has held the KFC franchise in Malaysia since 1973, said it had taken proactive measures to temporarily close outlets “to manage increasing business costs and focus on high-engagement zones”.

“Employees from affected outlets were offered the opportunity to relocate to busier operating stores as part of the company’s re-optimisation efforts,” the company said in a statement released late on Monday. It did not say how many outlets had been shut.

Checks on Google for KFC restaurants operating in Malaysia showed more than two dozen outlets marked as temporarily closed, mostly in the Muslim-majority states of Kelantan, Kedah and Terengganu in the Malay Peninsula’s north.

KFC Malaysia employs around 18,000 people, with 85 per cent of them being Muslim, according to company figures.

The boycott movement, driven by social media and growing Islamist sentiment in the country, has hit Malaysian businesses hard in recent months.

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Malaysia’s leader condemns Israel over Gaza strikes as thousands attend pro-Palestinian rally

Negotiations for a ceasefire in the seven-month conflict hit yet another roadblock on Tuesday, Reuters reported, after Israeli air strikes killed dozens of Palestinians while Hamas leaders were in Cairo for a fresh round of truce talks.

Israel’s government has stated its determination to continue its offensive until it eliminates all members of Hamas.

The war began following an October 7 assault by Hamas militants in southern Israel, which resulted in some 1,200 deaths