Indonesia eyes Singapore’s Taylor Swift gigs, says it needs ‘Swiftonomics’ to boost tourism

The Indonesian government has formed a 1 trillion rupiah (US$64 million) tourism fund to help it bid for such events.

02:10

Taylor Swift impersonator fills void for Philippine ‘Swifties’ after no-show by US megastar

Southeast Asia’s largest economy plans to exempt more nationalities from visa requirements while simplifying permits to make it easier to host events in the country. Meanwhile, the government is imposing a new visitor levy for Bali to raise funds that would go toward protecting the tropical island from the impact of tourism.

Those measures have helped raise the number of foreign tourists to 1.1 million in December, close to figures seen before the pandemic.

“I am very optimistic that with some of our transformations in tourism, we will be able to achieve better results in the coming year,” Uno said in the interview on Monday.

Last week’s peaceful elections in Indonesia, which has a history of violent demonstrations, may pave way for more visitors to the world’s largest archipelago. The country is awaiting official results from the poll, after unofficial quick counts pointed to Prabowo Subianto as the next president.

“I am optimistic that after the results are announced, everyone will support it,” Uno added.