In food paradise Singapore, Chinese eateries get a taste for expansion in bid to go global
“Chinese F&B companies are looking to further expand globally, particularly in areas that are culturally and culinarily close such as Singapore and Thailand,” said Mark Greeven, a professor of innovation and strategy at IMD Business School and director of its China initiative.
“The trend underscores the industry’s stance in preparing for the future and part of that trend is also a transformation into becoming more global organisations.”
A 2023 study by Singapore’s Chinese-language daily Lianhe Zaobao found that the number of China-based restaurant chains in the country had risen annually since 2014.