Meet the industry insider who curates art for shows on Netflix and beyond

Streaming shows "Gossip Girl," "Billions" and "Inventing Anna" made it on to many most-watched lists — and their characters became stars.

And alongside wowing audiences watching on platforms like Netflix and Showtime, they helped give rise to a burgeoning industry: art placement.

When producer Shonda Rhimes needed to source artwork for "Inventing Anna," the story of Anna Delvey (real name Anna Sorokin), the high-profile fraudster who tricked New York City's art and social worlds, she turned to art consultancy Culture Corps.

In one scene, Delvey visits a museum showing pieces by the British artist Cecily Brown — a collaboration between the consultancy and Brown to make precise reproductions of her art. "We get high-res images and — we did this with 'Billions' — we make perfect replicas of the piece," said Culture Corps co-founder Yvonne Force Villareal on a video call with CNBC.

In early seasons of "Billions," savvy viewers might have noticed work by celebrated artist Jean-Michel Basquiat, photographer Gregory Crewdson or contemporary painter Carla Klein at the headquarters of Axe Capital, the hedge fund run by Damian Lewis's character Bobby "Axe" Axelrod.

Force Villareal is a longtime art insider. After studying fine art at the prestigious Rhode Island School of Design she worked in New York City galleries, collaborating with people like art collector "Baby" Jane Holzer — known as one of Andy Warhol's "superstars" — before setting up an art advisory firm that counted Laurance Rockefeller as an early backer.

In 2000, Force Villareal and former architect Doreen Remen founded the Art Production Fund, a non-profit commissioning public artworks, before starting Culture Corps in 2014.

The firm's first foray into placing art in shows